BREAKING NEWS

In the press release dated July 30, 2025, Pozzi Milano SpA—a company operating in the tableware fashion industry, owner of the “EasyLife” brand, and through its subsidiary Pozzi Brand Diffusion Srl, of the historic brands “Pozzi” and “Castello Pozzi”—announced its preliminary results as of June 30, 2025, along with selected unaudited KPIs, confirming the growth trajectory already outlined in the 2024 results. Revenues as of June 30, 2025, amounted to € 10.10 million, up by 7.5% compared to € 9.40 million in the same period of the previous year. This strong performance was achieved despite a challenging macroeconomic environment, marked by inflation and geopolitical tensions, which negatively affected consumer purchasing power. Growth was driven by an expanded customer base and increased penetration in high-value market segments, with exports accounting for approximately 65.0% of total half-year revenues, confirming the Group’s international focus. Net Financial Position (NFP) moved from € 0.33 million cash positive at the end of 2024 to € 2.20 million in debt, primarily due to strategic investments made during the first half of the year—most notably the acquisitions of Mascagni Casa Srl and Venditio SAS. These transactions represent a critical step in Pozzi Milano’s external growth strategy, aimed at creating an integrated Italian hub in the tableware and home décor sectors. In line with this vision, Venditio strengthens the Group’s direct presence in the French market, while Mascagni expands the Group’s portfolio into the home accessories segment, opening up new cross-selling opportunities. In light of the communicated preliminary results and the outlined strategic prospects, including growing international expansion and the integration of new entities into the Group perimeter, we confirm our recommendation: Target Price: € 1.25, BUY Rating and Medium Risk.

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